Case Studies Pelican PR
We have an impressive record running communications campaigns in our chosen specialist markets – recycling and sustainability, packaging, food and drink and outdoor.
Our clients trust us to create and deliver consumer, business-to-business and business-to-consumer campaigns. Give us a brief and you’ll be impressed with what we can do.
- Recycling and Sustainability Campaigns
- Food and Drink Campaigns
- Packaging Campaigns
- Outdoor Campaigns
Recycling and Sustainability
BMRA, Agenda For Change
The challenge The UK recycles around 15 million tonnes of scrap metal each year. This vital £5billion industry creates jobs, gene...
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Glass Has Class
Working with Glasspac to promote the benefits of packaging food and drink in glass was a challenging brief. And with a target audience ...
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Making a Big Impression
When we were asked to make a big impression on recycling by the country’s leading packaging recycling organisations we were only ...
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Making Glass a Banker
When trade confederation British Glass asked us to help them get more people to recycle glass we came up with a smashing plan. The UK...
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Making Glass Work and Work
For trade confederation British Glass we went back to the classroom to launch GlassWorks, a free education resource to promote glass re...
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Making Sense of Sustainability
Launching CO2Sense Yorkshire was a great opportunity to demonstrate how the Yorkshire & Humber region is leading the way to help bu...
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RAY - Buying into a Greener Future
Regional sustainability initiative Recycling Action Yorkshire (RAY) is on a mission to encourage companies to buy more recycled produc...
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RAY - Your Future Our Plans
When Recycling Action Yorkshire (RAY) asked us to help celebrate their third anniversary we were happy to accept the invitation, but th...
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Recycle Now Week
Pelican was asked to launch Recycle Now Week, a national campaign to inspire the public to recycle more household waste. This week of ac...
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Securing the future for Futuresource
Establishing a new trade show is always a challenge, but when we were asked to help make Futuresource Europe’s leading sustainabi...
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A Merry Christmas for Remy Martin
When cognac brand Rémy Martin teamed up with confectionery brand Anthon Berg, to create a new luxury handmade fudge, Pelican wa...
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A Recipe for Success
Over the course of five years, we helped to ensure the solid growth of Pure dairy-free spreads brand from niche ‘free-from’...
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Filippo Berio, Spreading the Message
When Matthews Foods, the UK’s leading spreads specialist, teamed up with the global olive oil brand Filippo Berio, to develop the...
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Findus Foodservice Launch
When Findus decided to enter the normally low profile foodservice market, we recognised opportunities beyond normal trade press coverage...
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Giving marshmallows a makeover
When Tangerine, the UK’s leading independent confectionery company asked us to make the most of delicious Princess Marshmallows ...
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Lauding the Rings
When Kitchen Range Foods teamed-up with Cadbury to create a Cadbury chocolate donut Pelican was briefed to help to raise awareness and ...
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McCain, Having Fun With a Serious Brand
McCain wanted to turn attention to the 'fun' aspect of the brand's personality among children, parents and school caterers. Programme ...
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Passionate about popcorn
When leading popcorn brand Butterkist asked us to add some passion to their PR our hearts started pounding. Programme Whilst the UK'...
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Profiting with Frozen Food
When the British Frozen Food Federation asked us to promote frozen food to the nation's chefs, publicans and restaurateurs, we created ...
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Putting Taveners on the Map
When we were asked to put Taveners 'Proper Sweets' on the map, we took our cleint at their word and created a map of the UK made out of...
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Putting the Fizz into Sherbet Fountains
When we were asked to relaunch the iconic Sherbet Fountain we knew we were taking on a tough brief. The product is the stuff of childho...
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Scoring a PR Hat-trick
Background Sometimes there’s nothing like a good old PR stunt to generate coverage. This was the approach we took when publicis...
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Sweetening the Deal
When Tangerine Confectionery was poised to make a significant acquisition they asked Pelican to help them hit the headlines, so we gave...
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Tryton, A Revolution in Foodservice
Tryton Foods, the maker of the famous Aunt Bessie’s Yorkshire puddings, decided to launch a new foodservice business to capitalis...
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Boxing Clever
When Smurfit Kappa briefed us to repackage their image, we knew the world’s largest manufacturer of paper-based packaging had a ...
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Making Glass Shine
We worked with Glasspac to promote the benefits of glass as a superior packaging material compared with plastics and cans. Our target a...
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WRAP, Delivering the complete package
When leading brand owners and retailers signed up to the Government-backed Courtauld Commitment packaging reduction agreement, WRAP (W...
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WRAP, Raising a glass to success
We’re partial to a good glass of wine so when we were asked by WRAP (Waste & Resources Action Programme) to promote their ef...
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Getting Stuck-in SealSkinz Sport
Playing football in six inches of mud in the middle of the Scottish Highlands may not be everyone’s idea of a great day out, but ...
...more_1.jpg "Scoring A Winner For SealSkinz")
Scoring A Winner For SealSkinz
Cold wet feet are as much a part of football folklore as blind referees and the magic sponge, so when SealSkinz Sport asked us to prom...
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