Pelican PR Blog

Report urges ‘small changes’ in food packaging

The Waste and Resources Action Programme (WRAP) has called on food and packaging organisations and consumers to make ‘small changes’ in their behaviour and use of food packaging to help reduce the approximate 60% of household food waste that is ‘not used in time.’

The recently released ‘Consumer Attitudes to Food Waste and Food Packaging’ report builds on previous research suggesting that throwing away food as a result of it not being used in time is costing UK consumers £6.7 billion a year (or £270 per household). Read the rest of this entry »

Farm-based biomass plants boost the rural economy, study finds

Researchers at University of Missouri have found that creating a bioenergy grid with small farm-based plants could benefit people in rural areas as well as provide relief to an overworked national power grid.

The researchers say that bioenergy is becoming an increasingly popular source of renewable energy, as the technology has advanced enough to allow biomass power plants small enough to fit on a farm to be built at relatively low costs.

“Transporting power through power lines to remote, rural areas is very inefficient and can be expensive for farmers and other rural citizens,” said Tom Johnson, Professor of Agricultural and Applied Economics in the MU College of Agriculture, Food, and Natural Resources.

“Farmers already have access to a large amount of biomass material left over each year after harvests. If they had access to small biomass power plants, they could become close to self-sustaining in terms of power.”

He added: “If the grid was improved enough, they could even provide additional power to other people around the country, helping to stabilize the national power grid. This could help save rural citizens money and be a boon for rural economies.”

Michael Bennett of specialist environmental PR and communications consultancy Pelican said: “Whilst the USA is very different from the UK the principle is still the same. Bioenergy clearly has great potential to benefit Britain’s rural community.”

Five Innovations in Packaging

Smithers Pira has published some interesting insights in the top five innovation trends currently occurring in the packaging industry.

The consultancy believes the trends offer manufacturers, suppliers and brand owners further opportunities to engage customers. Read the rest of this entry »

Progress on packaging waste sent to landfill

Only 3% of food and packaging waste was disposed in landfill in 2012, compared to 16.5% in 2006, according to figures from the Food and Drink Federation (FDF).

A recent FDF waste survey, published jointly with WRAP, reveals the waste management improvements food and drink manufacturers are making year on year. Read the rest of this entry »

Attractions enjoy a visitor increase

Some good news for UK tourism after a number of leading attractions enjoy a visitor increase. They reported a big spike in visits owing to the fine Summer of 2013 according to the Association of Leading Visitor Attractions (ALVA).

Leisure Week reported that Portsmouth’s Historic Dockyard came out the big winner in terms of numbers increase. Helped by the opening of the new Mary Rose Museum, the Dockyard saw an increase of 55% over a year with more than 674,000 people visiting the attraction. Read the rest of this entry »

Think Bikes – at last

It’s great to see motorists finally acknowledging they have a responsibility for cyclists’ safety, so hat’s off to the AA for launching its ‘Think Bikes!’ campaign supported by Olympic cyclist Chris Boardman and 20 times Manx TT winner John McGuinness.

The campaign encourages drivers to look out for cyclists and motorcyclists and is supported by
British Cycling and The Motorcycle Industry Association. Read the rest of this entry »

Ten tips to create brand guidelines

As part of the marketing communications strategies we develop for clients we’re often asked to create brand guidelines.

We could write thousands of words about the complexities of the brand development process, but let’s be honest you’re looking for a quick guide to help you on your brand development journey. So here’s our quick guide to 10 of our top tips to producing brand guidelines. Read the rest of this entry »

Ten tips for creating a strong LinkedIn profile

LinkedIn is a powerful tool for making business connections, but many users don’t make the most of their profile. Here are 10 top tips for creating a strong LinkedIn profile.

1. Why are you on LinkedIn?
Be clear about your goals are you trying to find a job, fine new business or just raise your industry profile. Your goal will influence how you create your profile. Read the rest of this entry »

Kitchen incompetents – Young adults in the kitchen

Despite the popularity of TV food programmes, it appears that not everyone has got the cookery bug according to the latest research from Mintel that reveals just 30% of young adults in the kitchen feel confident.

The survey shows that only three in 10, 16-24-year-olds feel confident in the kitchen, compared to 39% on average of UK adults. What is more, 16% of those aged 16-24 perceive cooking as stressful, compared to 11% on average. Read the rest of this entry »

We want greater influence over school meals, say parents – Food School Plan

With the new Food School Plan generating a lot of media debate, timely new research from YouGov reveals that parents of school age children want greater influence over school meals including healthier choices.

The research shows that almost four in 10 (39%) parents, whose children are in primary or secondary education, would like to know what their child has chosen to eat if they have had a school dinner. A third (35%) would like to try the meals that the school offers in order to be more informed about what their children are eating every day, and 30% would like direct influence on what is served. Read the rest of this entry »